Each team member will share its vision of FAIR.'s philosophy. This week, Martin Dupont, FAIR. Brand Ambassador since 2011, first in Boston and now in France.
Martin Dupont |
I started working for FAIR. on September 1st of 2011, with the following mission: build from scratch the brand in Massachusetts, based in Boston.
3 words to define FAIR.'s philosophy?
Savoir-faire / Terroir / Fine spirits
How is FAIR. Different from other brands?
Supporting independent farmers thanks to the french savoir-faire of distillation is unique. This commitment makes me proud and i really love to explain people how innovative we've been in using unusual raw materials to produce fine spirits.
Your best memory with FAIR.?
The upcoming years. More seriously, my first account opening.
A word to define the new packaging?
Elegant! Definitely uncluttered and also very useful for bartenders.
Your mantra?
Don't pretend to be who you aren't. Do things right.
The best place where you drank a FAIR.'s cocktail?
Eastern Standard Kitchen & Drinks, Silvertone, Drink, Backbar, Jefrey's, Maria Loca. From Boston to Paris.
Your favorite cocktail with FAIR.?
The astonishing "Espionage" - FAIR Quinoa vodka, Amaro Montenegro, Yellow Chartreuse, Cynar